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Actress Shirley Setia for L'utopia Magazine, managed and executed by The Wild Stallion Studios
Case Study
How a Celebrity Partnership Generated ₹41.25 Lakhs+ in Media Value
Client
L'utopia Magazine
Industry
Publication
Our Services
The creative and technical engine that brought the editorial vision to life
Celebrity
Objective: To leverage the celebrity and editorial platform to generate high-quality visual content, increase brand visibility, drive social media engagement, and ultimately boost interest/sales for the featured fashion and jewelry partners.
Actress shirley setia
Use Shirley Setia to guarantee mass reach and engagement beyond the magazine’s core audience.
L'utopia Magazine
The editorial platform, responsible for creative execution and distribution.
Outfit by Marwar Couture, Payal Keyal & TrisvarAa
The visual assets were strong, featuring a mix of modern glamour (Trisvaraa) and traditional bridal/festive wear (Marwar Couture & Payal Keyal)
Jewellery by Jewel Hub & Tvisha Jewlz
The featured jewelry brands, aiming for high-end product visibility and brand association.
Location by Studio 211 Mumbai
The location partner, aiming for property exposure and association with luxury and lifestyle content.
The Results: Achieving High ROI Through Visual Storytelling
Key Metrics Confirm the Campaign’s Success in Driving Brand Awareness and Engagement.
27.5 Million+
Total Impressions (Magazine + Digital + Social)
3.10%
Average Engagement Rate (Social Posts)
100,000+
Article/Gallery Views (Magazine Website)
4,000+ Clicks
Website Traffic from Social Referrals
100,000+
Magazine Circulation/Readership
1,057+
Total Social Media Mentions (Clients & Actress)
1.8% Increase+
Follower Growth
₹41.25 Lakhs+
Earned Media Value (EMV) for the campaign
